The LGBTQ+ beauty community has long been underrepresented in the beauty industry. However, a new generation of queer and trans creators is changing the beauty landscape, one Instagram post at a time. From Drag Race queens to cisgender makeup artists, these 17 LGBTQ+ beauty influencers are using their platforms to celebrate diversity and promote inclusivity.
Beauty standards are often narrowly defined in this world. Seeing a more diverse range of voices and faces represented in the beauty community can be refreshing. LGBTQ+ beauty influencers are helping to broaden the definition of beauty and show that there is no one right way to look. Here are four LGBTQ+ beauty influencers you need to be following on Instagram.
List of 17 LGBTQ+ Beauty Influencers on Instagram
In a world where conformity is often highly prized, it can be refreshing to see people who are confident enough to be themselves. This is especially true in the beauty world, where standards of perfection are often held up as impossible ideals.
Thankfully, there is a growing movement of LGBTQ+ beauty influencers using their platforms to celebrate diversity and promote self-acceptance. Let’s start exploring them!
Nikkie de Jagger is one of Instagram’s most popular beauty macro influencers, with over 16.7 million followers. But what sets her apart from other influencers is her willingness to speak out about her experience as a member of the LGBTQ+ community.
Nikkie emerged as a trans woman in early 2020 in a video titled “I’m Coming Out,” which quickly went viral. Since then, she has been an outspoken advocate for transgender rights and visibility.
In addition to her work as an influencer, Nikkie is also an accomplished makeup artist. She has worked with some of the biggest names in the industry, including Kim Kardashian, Lady Gaga, and Bruno Mars.
Her talent, coupled with her willingness to use her platform to promote LGBTQ+ visibility, makes Nikkie de Jagger one of the most important voices in the beauty industry today.
Patrick Starrr is one of the most popular beauty influencers on Instagram, with 4.3 million followers. He is also one of the most visible LGBTQ+ members of the beauty community.
In 2017, he was named one of Out Magazine’s “Out100,” He has since been featured in numerous publications, including Vogue, Harper’s Bazaar, and Allure. In addition to his work as an influencer, Starrr is also a successful entrepreneur and has a unique sense of humor.
He launched his cosmetics line, “Patrick Starrr by MAC.” The line includes products for all skin types and tones and has been praised by critics for its inclusive approach.
Gigi Gorgeous is an LGBTQ+ beauty influencer with 2.3 million followers on Instagram. She is known for her positive and uplifting attitude, as well as her incredible makeup skills.
Gigi has been open about her journey of coming out as transgender, and she uses her platform to Spread awareness and acceptance of the LGBTQ+ community. In addition to being an excellent makeup artist, Gigi is also a talented, successful model and actress.
She has appeared in magazines such as Vogue and Elle and starred in her own TV show, “This Is Everything: Gigi Gorgeous.” Gigi is an inspiring figure for both the LGBTQ+ community and anyone who dreams of being their authentic selves.
4- Mei Pang
Mei Pang is a 22-year-old LGBTQ+ beauty influencer with 1.7 million followers on Instagram. Growing up, Mei didn’t always feel comfortable in her skin. She was constantly teased for being different and didn’t see many people who looked like her represented in the media.
When she discovered the beauty world on YouTube, she found a community of people who accepted her for who she was. She began experimenting with makeup and fashion and eventually became a follower of people who loved her unique style.
You may recognize Ingrid Nilsen from her YouTube videos, where she has shared her love of all things beauty-related things since 2009. Ingrid has built a loyal following of over 1.1 million Instagram followers by remaining true to herself and her passions.
As an out and proud lesbian, Ingrid is an LGBTQ+ role model and advocate, using her platform to promote inclusivity and acceptance. Ingrid’s down-to-earth art influencer personality shines through in her videos, making her someone whom viewers can relate.
She is also unafraid to experiment with new trends and products, giving her followers a front-row seat to the latest innovations in the beauty world. Whether trying out a bold new lipstick or testing a cutting-edge skincare routine, Ingrid is always at the forefront of what’s new and exciting in beauty.
Alok Vaid-Menon is an LGBTQ+ beauty trans influencer with 1.1 million followers on Instagram. They are known for their androgynous style and outspoken advocacy for the transgender community. Vaid-Menon was born in India and raised in the United States.
They began their career as a spoken word artist and performance poet. In 2018, they made their New York Fashion Week debut with their gender-neutral clothing line, “AVMA.”
Vaid-Menon’s work challenges traditional ideas about gender and Beauty. They believe everyone should be free to express themselves however they see fit. Their goal is to make the world more inclusive and accepting for all people, regardless of gender identity.
Kimberly Drew is an LGBTQ+ beauty influencer with over 334 K followers on Instagram. She is known for her inclusive and intersectional approach to make-up and styling and has used her platform to promote body positivity and self-love. She shared videos related to beauty, fashion, everyday life, events, joinings, and more.
In addition to her influencer work, Drew is a curator, writer, and editor. She is the author of the book Black Futures, which was co-edited with Nigerian-American artist Aria Dean. Black women’s Futures is a collection of essays, interviews, and illustrations that explore the themes of queerness, blackness, and art. Drew’s work promotes representation and diversity within the beauty industry.
8- Ivan Lam
Ivan Lam is an LGBTQ+ beauty influencer with over 311K followers on Instagram. Lam often posts makeup tutorials, trying new products, makeup reviews, tips for his followers, and pictures of his fabulous outfits in bright colors.
He has used his platform to speak out about social issues affecting the LGBTQ+ community, such as the importance of Pride celebrations and the need for more representation in media.
In addition to being an important voice for the LGBTQ+ community, Lam is also a skilled makeup artist. His creative looks have inspired many of his followers to experiment with their makeup styles.
9- Ryan Burke
Ryan Burke is an LGBTQ+ beauty influencer with 198K followers on Instagram. He is known for his creative makeup looks and outspoken advocacy for LGBTQ rights.
Burke began his career as a model but soon found his niche in beauty blogging and YouTube tutorials. He quickly amassed a large following, using his platform to show the very authentic, emotional, meaningful, and artistic approach to makeup.
In addition to his work as an influencer, Burke is also an accomplished artist and often uses his makeup skills to create stunning works of art. His creativity, talent, and advocacy have made him one of Instagram’s most popular rising star LGBTQ+ beauty influencers.
Tavaris is an LGBTQ+ beauty influencer with 179k followers on Instagram. He is known for his creative makeup looks and tutorials, which often feature bold colors and dramatic techniques. Tavaris has also become a popular voice in the queer community, using his platform to promote self-acceptance and body positivity.
In addition to his work as an influencer, Tavaris is a licensed cosmetologist who offers his services to clients in the New York City area. His passion for beauty and fashion is evident in his work. He continues to inspire his followers to express themselves through creativity and self-love.
11- Miss Julie Vu
Miss Julie Vu is a force to be reckoned with. The LGBTQ+ beauty influencer has quickly amassed a following of over 174K on Instagram, where she posts makeup tutorials with lip-syncing, product reviews, and fashion tips.
In 2017, she came out as transgender on YouTube, and since then, she’s been using her platform to educate her followers about the transgender experience. She’s also been working to break down barriers in the beauty industry, partnering with brands that are inclusive of transgender customers.
12- Poetic Drugs
Poetic drugs is an LGBTQ+ beauty influencer with over 130K followers on Instagram. Poppy uses her/his platform to speak about important issues affecting the LGBTQ+ community, including mental health issues, coming out, and body image.
In addition to raising awareness, Poppy also creates art and poetry that often deal with these topics. For Poppy, art is a form of self-care and self-expression that can be used to heal wounds and promote positive change. “Art has always been a form of self-care,” she says.
13- – Khai aka
Khai aka is an LGBTQ+ beauty influencer with 112K followers on Instagram. She/He is known for their unique style and originality. Khai has been featured in Buzzfeed, Allure, and Teen Vogue.
He/She is a role model for many young people exploring their identities. Khai is an advocate for self-love and acceptance. She stands out as a voice of confidence and individuality in a world that often tells us to conform to specific standards. You’ll see colorful makeup looks, bold fashion choices, and endless positive vibes when you scroll through her feed. Khai is proof that you can be whoever you want, which is beautiful.
Myla is an LGBTQ+ beauty influencer with 99.9K followers on Instagram. She is known for her vibrant and colorful makeup looks and her frank and open discussion of queer issues.
Myla first gained prominence in 2017 when she emerged as transgender on YouTube. In addition to her online presence, Myla is a familiar face at Pride parades and other LGBTQ+ events.
Her outgoing personality and willingness to engage with her followers have made her one of the most popular queer influencers in the beauty community.
Elton J. Fernandez is an LGBTQ+ beauty influencer with over 67K followers on Instagram. They are known for their vibrant and creative makeup looks, which often incorporate colorful eyeshadow and winged liner.
In addition to their bold makeup style, Elton is outspoken about important issues facing the LGBTQ+ community. In particular, they have used their platform to raise awareness about the importance of inclusive representation in the media. Elton’s positive attitude and powerful message of acceptance have inspired many of their fans to feel proud of their identities.
16- The Glam Goth
Marley Bloodrose, also known as the force of nature, is an LGBTQ+ beauty influencer with over 66.8K followers on Instagram. Born and raised in the Philippines, she now resides in Los Angeles, where she works as a professional makeup artist.
In addition to her impressive following on social media, she has also been featured in numerous publications, including Cosmopolitan, Allure, and Harper’s Bazaar. Her unique style and fearless attitude have made her a standout in the world of beauty influencers.
17- Char Ellesse
Char Ellesse is an LGBTQ+ beauty influencer with 63.5K followers on Instagram. She is known for her androgynous style and bold, colorful makeup looks. Char often uses her platform to speak about LGBTQ+ rights and promote inclusivity within the beauty community.
In recent years, she has become an increasingly important voice within the LGBTQ+ community, using her platform to raise awareness about important issues. Char is passionate about making the world a more inclusive place, and she hopes that her work will help to make a difference in the lives of others.
To Sum Up
As we end this list, it’s important to remember that these are just a few examples of LGBTQ+ beauty influencers who are killing it on Instagram. There are many more out there, so be sure to explore and find your favorites.
And don’t forget to show them some love by following and liking their content. It’s great for supporting your fellow queer folk and helping these talented individuals thrive in an industry that can sometimes be tough. So go ahead and start to follow them and know more about them.
You’re excellent for taking the time to read this! We hope that your experience was great, and we can’t wait until next time when hopefully, there will be even more beautiful things to watch.